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Different Types of SEO Strategies

Foundation & Fluid SEO

Two Different (But Equally Important) Approaches to Search Engine Optimization Prior to 2018, you could watch an old, slow and spammy website with no mobile optimization regularly stomp your super-fresh site in the organic search rankings. This year, however, we’ve watched as giants fell and those that rested on their laurels lost big. Why were…

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Writing Engaging SEO Content for Websites

The Writing’s on the Wall

The Impact of Strong Writing & Personality In Your SEO Efforts Maybe it’s a set of keywords you want your company to rank No. 1 for. Maybe it’s a strategy to improve the number of terms your being indexed for in general. Maybe it’s a concerted effort to work in more internal links, more SEO-friendly…

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The Website Design Process

Follow our progress as ForeFront Web Builds Our New Site Behind the curtain – all the gritty details! I’ve mentioned this before, somewhere in the dusty basement of this blog – the hardest site we ever build is the one for our own company. We overthink, we suffer from paralysis by analysis and we backshelf…

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How Russians Hacked the Election Digital Marketing

The Great Russian Electoral Catfish

How Russians Used “Good” Digital Marketing to Disrupt the 2016 Election On February 16, Special Counsel Robert Mueller indicted 13 Russian nationals and three Russian companies for their alleged interference in the 2016 U.S. presidential election. The primary charge was “Conspiracy to Defraud the United States” – which is, coincidentally, what these entities would consider…

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How Much Does a Website Cost?

2018 Version! We’ve been building websites for more than 17 years, and this question has been posed to us in a number of ways. In this day and age, it’s more commonly presented as, “what kind of budget range are we looking at – we won’t hold you to anything.” Such a simple question, but…

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2018 SEO Tips

SEO in 2018

Welcome to the Era of Cyber Security, Review Generation & (Of Course) Content Creation As things change, the more they stay the same – which is the name of the game for SEO in 2018. Google has crafted and amended its algorithm to reward web resources that present the best information, offer the greatest user…

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Go With The Flow

The Top 5 Most Useful Trigger Rigs from Shopify Flow To help minimize the workload for developers and store managers, Shopify has officially released Shopify Flow – an automation application that leverages triggers to streamline development tasks. It’s an excellent tool for the developer with way too much on his or her plate and the…

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Launching a new website checklist

Two-Minute Drill: Pre-Launch Preparation

Your 11th Hour Checklist Before Going Live With Your New Website Armed with a fresh design and engaging content, you’re ready to launch your new site – right? Maybe not. All too often, we watch websites go live without the proper clearance – and their SEO, conversion rates and brand reputation suffer for it. Sure,…

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How to choose the best SEO company

Searching for Search Specialists

What to Watch for While Hunting For an SEO Expert Any specialist in the game will tell you that the best SEO is done in-house. However, the amount of time it takes to learn the ropes and hone the craft is simply not feasible for many companies, so they choose to outsource these duties. With…

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Fake News vs. Digital Content Marketing

Clickbait, Fake News & Your Brand Reputation

A Conversation About Ethical Content Marketing Conduct The web world saw a lot of crazy things throughout 2016. Harambe took over our hearts, meme culture took over the internet and, worst of all, fake news took over our news feeds. The collective gullibility of the common man, coupled with clicks-for-profit strategies and lucrative AdSense campaigns,…

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