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Author Archives: forefrontweb

Why Does My Website Suck?

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I’ve spent considerable time over the last week bringing a new employee up to speed on a variety of topics. He’ll be performing many duties for us (such is the joy/curse of working for a smallish firm), and among those … Continue reading

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The Cobbler’s Kids Are No Longer Shoeless

Posted on by forefrontweb

Finally, after 2 years, dozens of design iterations, catfights, bickering, assassins and all manner of strife…we launched our new website. That might just have been the most painful process we’ve gone through short of a proctology exam. Why the fuss? Well, when … Continue reading

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Immediate Feedback

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I happened to catch that cantankerous gabber Rush Limbaugh on the radio today and he went off for a few minutes on the soon-to-be-introduced new Starbucks logo. The new logo has a couple of pretty conspicuous absences: no “Starbucks” or … Continue reading

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You Don’t Need an SEO Guy

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Wait…did a guy from a firm offering SEO services actually just say that? So there you are with your beautiful, well designed, look-at-me website. It’s got intuitive navigation, a great call to action, pretty photos, and a killer web stats … Continue reading

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eNewsletters – The Basics

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It’s true – email newsletters are a great way to stay in touch with your clients and to disseminate important information on a regular basis. They’re also very cost effective, and you’ll never wind up with a thousand of them … Continue reading

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To Blog or Not to Blog

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A blog primer One of the questions that we get on a regular basis (it’s right up there with, “you don’t get out socially much, do you?”) is: “what is a blog and can it really help my business?” The … Continue reading

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