by Scott Kasun
February 24, 2014
SEO is a tricky beast, and it’s only getting trickier. It’s a very strange business – in essence, what you are trying to do is influence a completely autonomous third party. To further complicate things, that third party gets all prickly about being influenced (take a look at what Matt Cutts, head of Google’s Webspam team, has to say about guest blogging). But when the end game can mean many thousands (and even millions) of dollars in business, it’s an inevitable eventuality....